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The demand for small runs of semi-handmade quality products is increasing. Ascetic, oriented towards basic needs and functions, a smart aesthetic, not focusing on luxury – these are the intrinsic qualities of Estonian design.
The most well-known furniture and lighting designers (Maile Grünberg, Toivo Raidmets, Tarmo Luisk, Tõnis Vellama, Johanna Tammsalu etc) present outstanding lighting, high quality sofas with a touch of vintage (Oot-Oot), modern chairs, wooden pavilion (Tarmo Piirmets), recycling parquet (Elmet Treier), solar powered scooter e-Roll by Üllar Karro.
The exceptional craft skills are demonstrated by glass designers (AnnkrisGlass), ceramicists (Raili Keiv), designers of leather goods (Stella Soomlais, Kärt Põldmann, Piret Loog) textile designers who (Mare Kelpman), in addition to traditional solutions, create acoustic (Monika Järg) and light conducting textiles (Kärt Ojavee).